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Probiotic Digestive

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By: Sean Moloughney

Editor, Nutraceuticals World

Probiotic Digestive
Wellness Cereal
Kashi Co., La Jolla, CA, has launched Kashi Vive Probiotic Digestive Wellness Cereal, which benefits the digestive system in three distinct ways. First, the Lactobacillus probiotics in the cereal improve the balance of good and bad bacteria in the digestive system. The cultures become live and active in the body and can thrive in the human intestine over an extended period of time. Kashi Vive cereal contains one billion probiotic bacteria per serving, which is comparable to common dietary supplements. Second, Kashi Vive cereal purifies the digestive tract and liver by incorporating fiber and natural broccoli extracts into Kashi’s original Seven Whole Grains & Sesame blend. Fiber helps maintain regularity and flush harmful toxins from the intestines, while broccoli extract supports the liver’s role in detoxification and cleansing of the blood. Finally, Kashi Vive cereal contains 20% of the daily recommended values of both calcium and vitamin.

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